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If your website is the hub of much of your marketing, I can also help your prospects:
Find your site - SEO Copywriting
I can make sure your keywords blend with your website copy and check they are in the right places where the search bots actually look. Being Ďtop of the popsí in Google search results is not set in stone. But you can buttress your SEO by taking advantage of 'long-tail' keywords that have a longer tenure. Together with Article Marketing they are reinforced even more, widening your reach to qualified leads by increasing your search engine exposure.
Enjoy your site - Information Design
Your visitors donít enjoy a banquet of information up front. Itís hard on the eye as they wonder where to go from your Home page. Give your visitors a clear choice of how deep they can go. Your web pages should be task-driven and their information structure from broad to specific.
Sign-up or Buy - Persuasive Content and Clear 'Calls to Action'
Thereís a tension between visitorsí precious time and their curiosity. Your web copy must meet them in the middle and correctly anticipate why they are here. If they need reassuring before they finally commit to your product, then clear and accessible 'after-sales support' information is vital to close that sale. Plugging the holes of doubt and making 'calls to action' visible and clear will make all the difference and put you ahead of the competition.
How I Would Work with You
I provide you with a fixed price quote that includes two revision cycles.
Want to find out more?
Do Contact me for your next marketing project, or if you have a question or comment.
Help yourself to a FREE REPORT!
Businesses that offer more informative content, than promotional, are closing more of their sales.
Are you one of the 49 percent of businesses that see their "paid search money" get used up too quickly? You can improve your website ROI by getting more out of organic SEO.
© 2010 Matilda Reich Ė Infodesign Copywriting™